[VIDEO] UFB: “One Day”

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If you haven’t noticed by now, Leaders supports local talent like no one else in Chicago. Earlier this year we dropped the Lead Never Follow Vol. 1 mixtape featuring a who’s who of next-up talent from the country’s most bountiful hip-hop scene and today we have a new visual from local upstarts UFB (Unfamilia Fly Boyz) who lace the inspirational video for the single “One Day” with LDRS products throughout. As UFB crosses off the days on the calendar as the count down the time until they make it, we get a collection of shots from in and around the shop at 672 N. Wells in the city’s Loop as well as a glance at some of the new Spring line that dropped a little over a month ago. Fresh off a stirring performance at this past weekend’s Oreo Fest, UFB appears poised to make a strong run at 2015 with whispers of a possible show with Future in the near….well, future. Check out the video for yourself and make sure to get in tune with the local scene, in more ways than one.

[MUSIC] Chris Cap Releases “No Disrespect” with DJBooth


Chris Cap began his campaign toward his highly-anticipated full-length release, Fallen Summer by dropping the two-song EP, Fallen Summer: The Preview which premiered here and the other day he returned with the release of “No Disrespect” – his lead single off the project, which debuted with DJBooth. The track is fully hip-hop through and through and is different than what has come to be expected from Chicago rappers as it contains a sort of turn-of-the-milennium, East Coast sound that stands out amongst the trap and soul-based hip-hop coming out today. The emotion and content call to mind an artist that has been through trials and tribulations his hometown provided and now offers a sort of nuanced perspective on a project that is fully sponsored by us here at Leaders 1354. Dude has poured his heart and sould into these most recent joints and has positioned himself well for a positive release with a dedicated street team push and regular release schedule that should keep him at the forefront of rap fans’ minds in the lead up to the March release of Fallen Summer. Check out the full single for yourself here below!

[Premiere] Chris Cap Debuts ‘Fallen Summer: The Preview’


Chicago’s Chris Cap has seen his hometown’s scene from all sides. Of the earlier generation to start doing it, he has watched as the city’s ranks have crested and fallen and learned plenty in the process. Pulling from those experiences and plenty others growing up on Chicago’s rough streets, Cap spent the last year and a half dutifully working on what he considers the best music he’s made thus far in his career. Holed up with producer King Mickey, Cap unveiled two of the tracks last summer before fully realizing the larger theme for his upcoming Fallen Summer project which is slated for a late March release. To prepare listeners for what to expect from Cap moving towards the project he packaged the pair of singles, “June XX” which Andrew Barber of Fake Shore Drive called ‘regal’ and “Good Night” featuring Henny B as Fallen Summer: The Preview. The tracks both set the tone for what’s to come and prep us for Cap’s sound which has been somewhat dormant since the summertime. The project is also powered by LDRS which you may have noticed from the plastering of posters all across the city and beyond touting the project. LDRS is very excited to be helping out one of our own as he sets off on his latest project, get a first taste below!

[NEWS] LDRS 1354 Featured on Vocalo Radio

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It’s been a hectic start to the year for LDRS with the release of the PONY collaboration sneaker, the debut of our Lead Never Follow Vol. 1 mixtape and accompanying shirt from Zeph Farmby and an assortment of sales and new releases that have kept us all busy since 2015 broke. Amidst all that, Diego was able to make it over to Navy Pier to take part in an interview all things Leaders with Vocalo’s Jesse Menendez and Rashana Baldwin. During the talk they touched on LDRS commitment to Chicago as a whole, the meaning behind the different facets of the sneakers and some upcoming plans for the brand that should see 2015 be one of the biggest years to date. Check it all out for yourself below and keep an eye out for plenty more coming soon!

[VIDEO] DJ Oreo Announces Oreo Fest

DJ Oreo has been making moves around these parts for some time now. The Chicago native has almost literally handled the decks for just about everyone and their mother, including the likes of Chance The Rapper, Vic Mensa, Calez and host of events and who’s around the city and beyond. Those who know him have heard of plans for his Oreo Fest for some time now and today he announces it with a promotional video. The description bills it as “not a party, it is an experience” and goes on to explain: “one night is Dj Oreo’s version of endless possibility and inspiration.” We’ll be there, you should too. Check out the video for yourself below.

[VIDEO] Roosevelt The Titan Performs “Untitled Acapella” at LDRS

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Last week, LDRS started off the new year in a hurry with the simultaneous releases of our Lead Never Follow Vol. 1 mixtape and accompanying long sleeve shirt from Zeph Farmby alongside the PONY collaboration sneaker. To celebrate, we had friends, family and colleagues in the store to listen through the tape, pick up the shirts and take a first look at the PONY sneaker. With artists in the house from the tape from Spenzo to Taylor Bennett it was a star-studded affair and Roosevelt The Titan took things up a notch by taking them down a bit in performing his “Untitled Acapella” appropriately, acapella. Check out the man’s powerful words in the exclusive video below.

[EVENTS] ‘Lead Never Follow Vol. 1′ x PONY Collab x Zeph Farmby Shirt Release Party (Photos)


On January 1 Leaders dropped their Lead Never Follow Vol. 1 compilation project featuring a who’s who of the next wave of Chicago talent to emerge locally. With songs from the likes of Taylor Bennett, BJ The Chicago Kid, Spenzo and a host of other talented newcomers and mainstays, the project achieved it’s goal of putting on for those in the peripheral of the LDRS family. The project also coincided with an auxiliary longsleeve t-shirt designed by Zeph Farmby and on January 2 we unveiled our collaboration sneaker with PONY. To celebrate everything, we had friends, family and supporters to the store for a celebration of yet another year of Leaders 1354. Shouts out to Phil Shaw for the photos, flip through below and relive the start to a successful 2015!

[VIDEO] Complex’s Sean Evans Wears Liger Crew Neck

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Manny Pacquaio is silently waiting for Floyd Mayweather and in the reporting of the story, Complex News’ Sean Evans continued to support the LDRS team, this time showing up on-camera wearing the Grey Liger Crew Neck as he broke down the complicated relationship between the two fighters. Shouts out to Sean and the whole Complex team, now we just need to see that Lead Never Follow Vol. 1 hit the site!


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The day has finally come. After a month of singles and releases, Leaders 1354 is proud to debut the full-length compilation project, LEAD NEVER FOLLOW, a perfect way for one of Chicago’s premier street wear brands and clothing boutique to start off 2015. Lead by singles from Spenzo, Taylor Bennett and BJ The Chicago Kid, LEAD NEVER FOLLOW puts on for yet another wave of talented young stars from the ‘Go. Boasting talented veterans ready to break through commercially like BJ and Spenzo to stalwarts like YP and Giftz and newcomers such as Roosevelt The Titan and Satchel Stokes, Leaders 1354 provides a rare glimpse into a full swath of what is to come out of one of the country’s most bountiful hip-hop locales in the coming months. Along with the release of the project today we also have limited edition LEAD NEVER FOLLOW long sleeve t-shirts which bear the album artwork and can be seen on Taylor Bennett below. The point of the mixtape is to raise the profile of the city at large, something the brand has been keen to do since opening their doors in Hyde Park at the original store front. Check out the project at the link above and the singles below and a post would be most appreciated!

The full project boasts tracks from the likes of Z Money, Giftz and BJ The Chicago Kid, among other talented locals. LDRS 1354 has always prided itself on being a central hub to the local music and art scene, Chance The Rapper had his first listening party for his 10 Day project in the storefront at 672 N. Wells and their gear has been seen on the backs of everyone from Jay-Z to Anthony Davis. We have big plans for 2015 and would love to begin it with your support, feel free to check out the music and post as you see fit. The project release is the culmination of several months of work and is a perfect sampler platter for the next wave of talent coming out of Chicago. Leaders has been part of that scene from the beginning and celebrates another year of that today with the drop of the full-length project and accompanying long sleeve. Click the link above for the project and click below for the PONY collab that releases tomorrow!

[GEAR] Leaders 1354 x PONY Slam Dunk Collab


Leaders 1354 have always prided itself on lighting the way here in Chicago and recently teamed up with none other than Product of New York, better known as PONY, for an exciting new take on a classic that exudes the sentiments of the former while staying firmly rooted in the latter. Today we debut the first look at the exclusive collaboration between the premier Chicago boutique and fashion line and one of the most well-known sneaker brands in the world. First leaked by SneakerNews.com, the shoe is slated for a January 2, 2015 release date, which coincides with the release of LDRS 1354, Lead Never Follow mixtape, featuring a who’s who of up and coming talent from in and around Chicago.

The first sneaker collaboration for Leaders since they teamed up with Adidas in 2011, this time around Leaders opted for patterns and materials that summed up the city and the people who live here. For a little more on the shoe, read below and check out the full photos below.